Viva La Diva appeals to those who dare to show off, display their personality just a little bit more, speak their mind and walk their own way in life. These persons encourage creativity and freedom in fashion, make-up and everyday life because they know that it is the only way to be truly fabulous. This is the way of the diva, and we know that everyone out there got a little diva in them just waiting to shine!
ONCE UPON A TIME…
Viva La Diva is an all Swedish make-up brand born in Stockholm precisely at the turn of the century, in a time when it was hard to find extraordinary makeup at reasonable prices. For us, this was something that just needed to be changed. In our world, everyone has the right to look fabulous! Shaped out of this belief, Viva La Diva instantly became one of the most sought after mass market cosmetic brands due to our playful design, extravagant attitude and divine pricing. Suddenly every single diva got the chance to look fabulous, and also with an attitude. Viva la diva!
THE STORY HAS JUST BEGUN
A dedicated Viva La Diva family has since then continuously refined our recipe for success by expansive hard work, quality control and innovative campaigns so that we now proudly can say that we are one of the leading brands among nail polish, lipstick and eye shadow in Scandinavia. It has been a spectacular journey where we have seen just how appreciated our take on make-up is by both make-up junkies and professional make-up artists. We continue our quest to surprise all divas out there with new and fabulous makeup every season!